Glossary
C
By Calanar TeamDec 31, 2025
Startup founders speak a specific dialect heavily influenced by venture capital and accounting. This glossary is your translation guide.
Whether you are preparing for a board meeting or just trying to understand an acronym in your dashboard, start here.
Sections
Financial Terms
Definitions for the core metrics that drive your business valuation, from ARR to EBITDA.
Marketing Acronyms
Decode the alphabet soup of growth marketing: CPM, CPC, CTR, ROAS, and more.
Formula Cheat Sheet
Stop Googling "how to calculate churn." Get the standard, investor-accepted formulas for every key metric in Calanar.